An authority site is what you want if you are developing a website for long term income. You really do need to do some things differently if you are going to have an authority web site. In this website article you will learn the best ways to build your own authority websites.
Authority websites provide the latest and greatest information on what ever topic the website is about. Authority sites are considered very trusted by Google and that’s what you want to be. Trusted by Google. Sure you can still make tons of crap sites, doorway pages and scraper blogs but in the long run you constantly have to worry about your web sites, doorway pages and scraper sites getting penalized or even deindexed as happened to a lot of people during the last half of March 2012.
If you are putting up old or irrelevant information it’s not likely Google will ever consider you an authority site. That’s because authority sites are full of good, helpful information and advice. When you land on an authority site you shouldn’t have to hit the back button and try another result from the serps.
BTW, you need people to stay on your pages if you are going to be trusted as an authority site. Authority sites link to other authority sites in the same or a related niche and also have links coming in from other trusted authority websites.
Surfers love authority web sites and stay on them for a long period of time. Do everything right and Google will love your website, do it wrong and expect to get no or little traffic.
Building authority sites is a great way to get traffic to your sites. Traffic that you normally wouldn’t get, but, because you are seen by Google as the authority website for that topic you get some traffic you normally wouldn’t get. Being an authority also makes it easier to rank for related phrases which again, bring more traffic.
Developing an Authority Web Site
Developing a website to be an authority web site is not as hard as you might think. When you are developing your authority website you will do many of the same things you’re doing now but there are some extra things you will have to do to get the status you want with Google, as an authority on the subject.
When you are developing a web site to be an authority you still need to get links. The biggest difference between getting links to an authority site and to a run of the mill web site is the quality of the links, the longer pages and providing unique, helpful fact based content rather than the badly spun garbage a lot of sites have.
Your authority sites articles will be longer than what you usually write for your site. Articles should be a minimum of 800 words with over 1000 words being even better. That give you plenty of words to cover the topic as thoroughly as it can be covered and provides current, relevant information or solutions to the surfers who visit your web sites.
IMO it’s much easier to write fresh, relevant articles and use them rather than to use some articles you bought from someone that are full of language usage errors. Remember your authority site needs unique content that reads well and provides the surfer with solutions to their problems. If you can’t do that it’s not likely you’ll be an authority site.
Your Authority Web Site
Authority websites are about providing the surfer with great navigation, great, relevant links to other authority sites and great content that will help them solve their problem or give them valuable information about looking at their problems in a different way.
When you are finished with the design of you web site, on paper, and are starting to develop it the first thing to consider is SEO. Getting the right keywords is imperative. However you need to pick your keywords carefully. Try to find at least 100 keywords or keyword phrases you can use when developing a web site. That will give you enough keyword phrases to make your site and your future updates to your site. Authority sites are generally updated often rather than just left to sit for months at a time.
Hey, are you getting the idea that authority sites are much harder to make than some doorway pages or scraper sites. While not everything on your authority website will be done by hand, the vast majority of it will be. Yes, it’s hard, time consuming work, but, if you want your site to be high in the serps for years to come you need to do it the right way.
While it may look hard to make authority websites, after you develop a couple of sites with authority it will get a lot easier. The first one, done the right way, is always harder than taking a bunch of shortcuts hoping for the quick buck. Those sites get devalued, penalized or deindexed and that’s not what you want. You want to do it right, have a great site, make a lot of money and be free of the fear of the search engines doing something that hurts your site.
A couple of other quick recommendations on developing a web site for authority status. Google seems to think that Social is important so you need to have a twitter account, facebook and a Google + account. That’s the bare minimum. You should also have 7-10 other great social bookmark sites that you can use. Make sure you get a picture of you up on your Google +, Facebook and Twitter accounts as that show trustworthiness. It’s also very nice to have your picture next to the results when people are searching for authority sites. It does get you a few more clicks on the links to your site than you will get without the pic.
While building an authority site takes longer, uses longer articles and gets higher quality links, you will benefit in the long run with a lot fewer worries about what search engines are going to do. The nice part is with a true authority site you will make tons more money with one site than most people do with hundreds of scraper sites or doorway pages and have no worries about Google.
If you are new to the internet and trying to get your business going I recommend you check this link out as it will help you Internet Marketing for Beginners and you also need to know about collecting emails, making email lists and much more. Learn with this List Building Class. Building your own email list is the most important thing you will do after getting your site up. There is more money in email lists and they will help you be less dependent on google.
There is a free authority web site building article, I wrote, in the PDF at authority site, right click and “save as” or read it online, and if you follow the instructions in that e-book while you are developing a web site you are highly likely to be considered an authority website when you are done.
The best piece of advice I can give you is there are absolutely no shortcuts when you are building an authority site.
Don’t forget to bookmark this at your favorite bookmark sites and please be sure you put it on twitter, facebook and google + because it is a great help for others. Thank you for helping me get this article and free authority site pdf out to as many people as possible.
If you would prefer to watch a video about an authority site you can find it at this link Authority Site Video. Watch it and then go download the free PDF and start building your authority website today.
If you’d rather listen to this authority site page you can do that at the Authority Site Audio
If you’d like to have a page designed and written the way this authority site page is written you can send an email to paleriderproductions@gmail.com and let me know what you need. The price is $25.00 USD for 1000 words and you’ll need to provide the pics, audio and video plus the keywords. I provide the search engine optimized text.